5 Ways Commercial Christmas Lighting Boosts Customer Traffic in Burnaby
The holiday season is the busiest and most profitable time of the year for businesses in Burnaby. From small cafés and boutiques to large shopping centers and corporate buildings, businesses are constantly looking for ways to attract more customers and stand out during this competitive time. One of the most effective and proven strategies is commercial Christmas lighting installation.
At Burnaby Landscape Lighting Starcrest, we’ve seen firsthand how festive, professional lighting transforms businesses into holiday destinations. Beyond just looking beautiful, holiday lighting is a strategic investment that drives foot traffic, strengthens brand presence, and increases customer engagement. Let’s break down the five key ways commercial Christmas lighting boosts customer traffic for Burnaby businesses.
1. Increased Visibility After Dark
Winter days in Burnaby are short, with the sun setting before many people even leave work. This makes visibility crucial for businesses. A brightly lit storefront, restaurant, or shopping plaza stands out instantly on dark, rainy evenings.
Why Visibility Matters
- Attracts Attention – A glowing business is impossible to miss, even from across the street.
- Outshines Competitors – In a row of undecorated shops, the one with festive lighting is the one that gets noticed.
- Guides Customers In – Lighting acts like a beacon, guiding potential customers toward your doors.
Example: A Burnaby café near Edmonds saw a surge in evening customers simply by adding warm-white LED roofline lights and illuminated window displays. Customers who might have walked past stopped in for hot drinks because the lights caught their attention.
2. Creates a Memorable Customer Experience
Holiday shopping isn’t just about products—it’s about the experience. Customers are drawn to businesses that create a festive, joyful atmosphere. Professional Christmas lighting helps businesses make emotional connections with their visitors.
How Lighting Enhances Experience
- Builds Emotional Warmth – Festive displays evoke feelings of nostalgia and joy.
- Encourages Longer Visits – Customers stay longer in decorated spaces.
- Photo Opportunities – Instagrammable displays encourage customers to share their experience online, promoting your business further.
Example: A Burnaby restaurant near The Heights added elegant outdoor lighting and a Christmas tree wrapped in LED lights. Not only did diners stay longer, but many posted photos online, tagging the restaurant and generating free exposure.
3. Strengthens Brand Identity During the Holidays
Christmas lighting can be more than decorative—it can reflect a company’s brand identity. At Starcrest, we design custom displays that match a business’s brand colors, style, and theme.
Branding Through Lighting
- Color Schemes – Use brand colors in your lighting for recognition.
- Custom Motifs – Logos, mascots, or symbols integrated into displays.
- Premium Atmosphere – Elegant designs that elevate the perceived quality of your brand.
- Consistency Across Locations – Perfect for franchises or multi-site businesses.
- Example: A Burnaby retail store used red-and-white holiday lighting to align with its logo colors. The display reinforced branding while creating a festive shopping environment that encouraged customer loyalty.
4. Encourages Impulse Visits and Increased Sales
Commercial Christmas lighting has a direct impact on customer behavior. A well-decorated storefront is more likely to receive impulse visits, especially during the gift-shopping rush.
Why Lighting Boosts Sales
- Triggers Curiosity – Passersby are more likely to enter a decorated business.
- Drives Festive Mood – Customers in a good mood spend more money.
- Supports Promotions – Lights paired with seasonal sales or events increase turnout.
Example: A Burnaby boutique in Metrotown added twinkling light displays around its entrance and paired them with holiday promotions. The combination doubled their evening sales compared to the previous year.
5. Builds Community Spirit and Repeat Traffic
In Burnaby, holiday lighting doesn’t just benefit individual businesses—it uplifts entire districts. A street or shopping area filled with festive displays becomes a holiday destination, attracting families, tourists, and community members.
Community Impact
- Creates a Festive Hub – More visitors come to areas with multiple decorated businesses.
- Encourages Repeat Visits – People return to enjoy the festive atmosphere throughout December.
- Positive Associations – Customers associate your business with joyful holiday memories.
- Example: A commercial strip in Burnaby Heights worked with Starcrest to coordinate lighting across multiple shops. The unified holiday look drew in families for shopping and dining, benefiting every business on the block.
Why Professional Installation Is Essential
While DIY lights might seem cheaper, they rarely deliver the same impact as a professional installation. Starcrest ensures businesses get displays that are bright, durable, safe, and custom-tailored to their property.
Starcrest Commercial Services
- Custom Design – Displays tailored to brand, property, and audience.
- Commercial-Grade Products – Durable, weatherproof LEDs built for Burnaby’s rainy winters.
- Safe Installation – Licensed, insured, and experienced crews.
- Full Maintenance – We handle repairs or bulb replacements during the season.
- Takedown & Storage – Hassle-free removal when the season ends.
FAQs About Commercial Christmas Lighting in Burnaby
How much does commercial Christmas lighting cost in Burnaby?
Most projects range from $2,000 for small storefronts to $15,000+ for large shopping centers or high-rises.
Do you only install outdoor lights?
No—we also design indoor lobby, tree, and window displays for complete holiday experiences.
How long does installation take?
Small shops may take a few hours, while large complexes or coordinated projects may take 1–3 days.
Can you customize lighting to match my brand colors?
Yes, we specialize in branding integration for holiday displays.
Do you provide ongoing maintenance?
Yes, we offer full-season support to ensure your display stays perfect.
Do you take down the lights after Christmas?
Yes, Starcrest provides takedown and safe storage so businesses are ready for next year.
Final Thoughts
Commercial Christmas lighting is one of the smartest seasonal investments Burnaby businesses can make. It increases visibility, attracts customers, strengthens branding, and builds community spirit. Most importantly, it transforms ordinary storefronts and buildings into holiday destinations that people want to visit, shop at, and return to again and again.
At Burnaby Landscape Lighting Starcrest, we’ve helped countless businesses across Burnaby—from small shops to corporate offices—unlock the full power of holiday lighting. This season, don’t just decorate—elevate your business with professional Christmas lighting that draws customers in and keeps them coming back.
✨ Make your Burnaby business the brightest stop on everyone’s holiday list with Starcrest’s commercial Christmas lighting solutions.
